Senate Hall Academic Publishing


Click HERE for a sample entrepreneurship paper

NOTE: Since 2009 the title of the International Journal of Entrepreneurship Education (IJEE) has been changed to the title above.  ISSN numbers: IJEE 1649-2269 and IRE 2009-2822

Publications & Abstracts below

Listed by: Cabells, EBSCO, ARC, Cranfield, and Thomson-Reuters’ Web of Science ESCI citations index

Frequency: 4 Issues + 1 Hard Copy per year 

Notice: Undefined index: method in /var/www/vhosts/senatehall.com/httpdocs/_layouts/views/sub/article.view.php on line 8

First-Generation Internet Banking – Bankers’ Perceptions of the Threat

IRE Vol 7: Issue 1, 2009 , Pages 57-80

Author(s): Anthony Gandy (ifs School of Finance)

Abstract:
This paper is based on contemporaneous surveys of the banking industry in the UK and eurozone during the period 1999–2001. The study looks at the development of first-generation standalone Internet banks and the threat they represented to the established industry. The paper shows that bankers were clearly concerned by the impact of Internet banking and the potential it generated for increased levels of new entrants into the industry. However, the concern was not necessarily that the market structure would be irrevocably changed, but that the Internet banking revolution would change competition between established players. While entrepreneurs (both from outside the industry and within established institutions) grabbed the opportunity to create mould breaking businesses, the established competitors believed that such new players would not survive in the long run. The Internet would cause change, but the ultimate competitive landscape would be little changed. This indeed proved to be the case. Nevertheless, the industry did recognise that the new players were changing the nature of channel delivery in the financial services sector and the way it communicated with customers.

Keywords: internet banks, multi-channel, e-banking.

Purchase this Article

To purchase this article click the Add To Order button below. The paper will be delivered electronically as a watermarked PDF file with a licence to make the number of copies ordered. Delivery of the article to your email address will normally be within 24 hours of placing the order online. If you would prefer to post or fax your order then please CLICK HERE for a printable order form. If you experience any difficulties please email us at: orders@senatehall.com

If you wish to take out a yearly subscription to this journal CLICK HERE for prices and to order

Paper Pricing
USA and Rest of World
US Dollars($)
Europe
Euros (€)
Great Britain
Sterling (£)
Article Price
$95.00
€80.00
£60.00