Click the JSME logo for a sample strategy paper

• JSME Aims & Scope
• Editorial + Biographies
• JSME News + Latest Papers
• Submissions + Notes for Authors
• Subscribe/Purchase + Prices

Publications & Abstracts below

ISSN: 1649-3877

Listed by: Cabells and EBSCO

Frequency: 1 online Volume per year

Tinkering in Class: Using the Tinker Toy Exercise to Teach First Mover Advantages and the Resource-Based View

JSME vol 1 issue 1

Author(s): Russell Coff (Emory University, USA) and Donald E. Hatfield (Virginia Polytechnic Institute and State University)

Abstract:
We suggest how an experiential exercise using building toys - such as Tinker Toys or Builderifics - can be used to teach students about the concepts of first-mover advantages and the resource-based view. The exercise requires the class to be broken up into teams. Each team is then assigned the task of building the tallest tinker toy tower they can in a short amount of time. After each team is allowed sequentially to attempt to build a tall tower, the class then discusses why later teams tended to do better than earlier teams at accomplishing this task. The discussion should revolve around the resource-based view concepts of rarity, imitability and substitutability, and the first-mover advantages (technological leadership, preemption, switching costs and buyer uncertainty) and disadvantages (free-rider effects, resolution of technological or market uncertainty, shifts in technological or customer needs, and incumbent inertia).

Purchase this Article

To purchase this article click the Add To Order button below. The paper will be delivered electronically as a watermarked PDF file with a licence to make the number of copies ordered. Delivery of the article to your email address will normally be within 24 hours of placing the order online. If you would prefer to post or fax your order then please CLICK HERE for a printable order form. If you experience any difficulties please email us at: orders@senatehall.com

If you wish to take out a yearly subscription to this journal CLICK HERE for prices and to order